Why Choose BBA (Hons) in Business Analytics?
- High Industry Demand: Businesses are increasingly data-driven, creating strong demand for analytics professionals.
- Future-Ready Program: Equips students with skills in data interpretation, visualization, and decision-making.
- Interdisciplinary Learning: Combines management, statistics, and technology for real-world applications.
- Lucrative Career Opportunities: Data analytics professionals are among the most well-paid in the business sector.
- Global Career Scope: Opens doors to roles in MNCs, startups, and consulting firms worldwide.
Curriculum:
The BBA (Hons) in Business Analytics curriculum provides a mix of business fundamentals and analytical tools, including:
- Principles of Management
- Business Statistics
- Financial Accounting
- Marketing Management
- Data Mining & Warehousing
- Predictive Analytics
- Python for Data Analysis
- Business Intelligence Tools (Power BI, Tableau)
- Machine Learning for Business Decisions
- Strategic Management
- Research Methodology
- Big Data Analytics
Internship / Practical Training:
- Summer internships in business organizations, startups, and consulting firms.
- Practical projects involving real business datasets.
- Hands-on experience with analytics tools such as Excel, R, Python, and Power BI.
- Case studies and business simulations to apply analytical reasoning in real scenarios.
Job Prospects:
Graduates can find employment in:
- Corporate Business Firms
- Banking & Financial Services
- Market Research Companies
- Consulting Firms
- E-commerce and IT Companies
- Startups and Data-driven Organizations
Top Recruiters:
Deloitte, KPMG, PwC, Accenture, TCS, Infosys, Wipro, Amazon, Flipkart, IBM, EY, and HCL
Salary Range:
| Experience Level | Average Salary (per annum) |
|---|---|
| Entry-level | ₹4 – ₹7 lakh |
| Mid-level Professionals | ₹8 – ₹12 lakh |
| Experienced Analysts / Consultants | ₹15 lakh and above |
Further Studies:
After completing BBA (Hons) in Business Analytics, students can pursue:
- MBA in Business Analytics / Data Science
- M.Sc. in Data Analytics / Artificial Intelligence
- Post Graduate Diploma in Business Analytics (PGDBA)
- Professional Certifications: Google Data Analytics, IBM Data Science, Tableau, Power BI, etc.
- Ph.D. in Management or Analytics
