Why Choose BBA in Media Management?
- This course is perfect for creative and business-minded individuals who are passionate about shaping media strategies, managing events, or creating impactful content. It blends business fundamentals with media expertise, preparing graduates for leadership roles in the fast-paced and innovative world of media and entertainment.
Curriculum:
- The program covers a wide range of subjects, including Media Planning and Strategy, Advertising and Branding, Public Relations, Digital Marketing, Film and Television Management, Social Media Management, and Event Production and Management.
Internship/Practical Training:
- Students undergo internships with media houses, advertising agencies, event management firms, or digital marketing companies. This practical exposure helps them understand the dynamics of the media and entertainment industry.
Job Prospects:
- With the rapid expansion of the media industry, graduates have opportunities in diverse fields such as digital marketing, content creation, event management, and advertising. Careers in social media strategy and online branding are particularly in demand due to the digital transformation of the industry.
Salary Range:
- Entry-level salaries range from INR 3 lakh to 6 lakh per annum, with significant growth potential for experienced professionals in specialized roles.
Further Studies:
- Graduates can enhance their qualifications by pursuing:
- MBA in Media Management, Marketing, or Event Management
- Certifications in Digital Marketing, Film Production, or Social Media Strategy
- Specialized courses in areas like Data-Driven Advertising or Creative Direction.
